BLVD Luxe wanted a modern brand identity that would translate well to different markets throughout the EU and UAE. We used a simple line structure that could be dissected and reformed into different figures and we used the brand letters, BL, as an ongoing heading tool.
ROLES
• UX/UI Design
• Art Direction
• Brand Identity
CLIENT
BLVD Luxe is a luxury ecommerce boutique for women, based in Paris.